Delivered through The Optiflow Method as a holistic package, my core digital marketing skills include…
Objective: Increase your search engine traffic by improving performance in organic and paid search results.
Advertise on Google to attract your ideal prospects while maintaining full control over your budget.
Search Engine Optimisation
Adjust parts of your website to fix flaws that hinder a search engine’s ability to crawl, index and rank your web pages.
Publish strategic content to increase the quality and quantity of visitors your site receives via organic search results.
Objective: Increase your leads and sales by converting more of the prospects on your website into customers.
User Experience Optimisation
Make it easier for visitors to navigate through your site and complete critical tasks by enhancing the usability of your website.
Value Proposition Development
Craft a unique selling proposition which motivates your ideal prospect to say “yes” and become a customer.
Clarify your copy for maximum impact and communicate your value proposition compellingly.
Landing Page Design
Improve page efficiency for converting a higher percentage of landing page visitors to sales leads.
Conversion Rate Optimisation
Design experiments and conduct online tests to boost the response rate and increase ROI.
Objective: Track your digital marketing campaigns to calculate financial performance and maximise ROI over time.
See how prospects find and use your website, and use data insights to inform optimisation strategy.
Sales Funnel Tracking
Identify and eliminate leaks by tracking each lead through your sales process until its conclusion.
Calculate ROI every month to judge the effectiveness of your campaign and make strategic adjustments.